Sometimes I feel as though what I write here is the equivalent of something like, “You know a great snack for when you’re hungry? Take a little bit of peanut butter and smear it onto a cracker. Then, place another cracker on top. You’ve got a tiny peanut butter sandwich!”

Maybe I’m presenting an idea as something new, but it isn’t new at all. Maybe I’m seeing something that people have already seen, adding nothing.

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I’m currently involved in a few reciprocal coaching relationships.

There are certainly moments when my conversation partner and I are giving each other new information or insights. But so often, I’m offering advice that the other person could have given me, and vice versa.

We already know what we should do, but we have a hard time seeing it until it’s reflected back to us.

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I’ve had the privilege of helping a lot of people go from ideation to execution on projects.

There are a few common places people get stuck. The first is in the “what.” They don’t have a clear vision for what they are trying to achieve.

At times, they glimpse a piece of that vision, but then immediately back off.

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Have you ever scrolled all the way back to the beginning of someone’s social media feed, YouTube channel, or blog?

Unless they have deleted their early efforts or actually began their journey elsewhere, you will likely find content that is not at the level of professionalism, refinement, and focus of their most recent work.

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For so long, I didn’t create things on a consistent basis.

All I did was look at other stuff and get frustrated with how bad it was.

Bad music, bad Instagram posts, bad YouTube videos. You name it, I judged it.

I even judged other people for liking it. “Why does this person have so many followers?”

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